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Is Jack Wolfskin Trending?

Google search interest for Jack Wolfskin worldwide, tracked over the last five years.

📍 Worldwide📊 Zalando Brands

Search interest: Jack Wolfskin

10080604020020222023202420252026

What the data shows

Search interest in Jack Wolfskin has fallen over the period: the yearly high moved from 94 in 2022 to 46 in 2026, against an all-time high of 100 in November 2023.

The pattern is clearly seasonal. Averaged across the full period, interest is highest in November (70 of 100) and lowest in June (30) — a swing of roughly 2.4x, and the peak lands in the same part of the year in 4 of the 5 years measured. Any single reading therefore says as much about the month it was taken in as about the underlying direction.

  • Peak interest: November 2023 (index 100)
  • Recent level (last 12 weeks): index 32 of 100
  • Change, first vs. latest 12 months: -32%
  • Period covered: October 2021 – October 2026

Values are Google's relative search index, where 100 is the highest point in the period — not absolute search volume.

About Jack Wolfskin

This trend is gaining attention in the market with innovative products and modern design that appeal to consumers seeking quality and style.

Stock market exposure

Jack Wolfskin belongs to Anta Sports (HKEX: 2020). It is a small part of a much larger company, so its search trend says little about the stock on its own. Anta bought Jack Wolfskin from Callaway in 2025. All listed companies →

As of October 2026. For information only, not investment advice — see the disclaimer.

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